A couple letters to the editor of CPA Magazine in this month’s issue made me feel so young again:
I’m can only guess at what you were thinking, putting “It really is a bloody big deal†on the April cover. Were you trying to be hip, or edgy? CPAs are professionals and the magazine should present a professional image. It doesn’t have to be stodgy, by any means. Certainly language evolves, as does what is considered acceptable use of it in various settings.
However your choice comes across as rather juvenile and ill-mannered.
And this:
Just saw the April issue, lots of good content. But I do think you could have used less offensive language on the front cover i.e. “It really is a _______ big deal.†A little more professionalism would be appreciated by your readers, even though the majority may not offer such feedback.
Arnold Hughes and Lino DeFacendis, respectively, letting everyone know how out of touch they are.
The headline was aping the marketing campaign that accompanied the signing of Jermain Defoe by Toronto FC this offseason, which made use of the (apparently offensive) word ‘bloody‘.
The story was about MLSE President Tim Leiweke, who has arrived on the Toronto sports scene to much fanfare and, dare I say it, hope for better days ahead. For some reason the article is not online, or I’d link to it.
Anyway, folks oughta lighten up.