I wonder if this is something businesses (including accounting firms) might want to look into: A study at Brigham Young University has found that people are “unconsciously fairer and more generous” in clean-smelling environments. The research found a dramatic improvement in ethical behavior with just a few spritzes of citrus-scented Windex. The researchers see implications [...]
Tag: science ↓
Ethics enhanced by clean smells
October 28th, 2009 · 3 Comments
Category: Business
Tags: citrus, ethics, scent, science, smell, subconcious
