Dell bought Alienware because they needed to get into the high-end market in a big way. They have given up on trying to crack the market with the Dell brand, which has never been cool and apparently never will be. Established in 1996 and based in Miami, Florida, Alienware has built their reputation as a provider […]
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The Dell-Alienware deal, a few weeks later
April 16th, 2006 · 1 Comment
Category: Business
Tags: Alienware, computer, Dell, laptop, merger, tech
