Comments on: Accounting firms are not marketing with blogs http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/ From external to internal audit Wed, 18 Apr 2012 13:41:21 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: re: The Auditors » Blog Archive » Accountants And Blogs http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/comment-page-1/#comment-3439 re: The Auditors » Blog Archive » Accountants And Blogs Tue, 17 Feb 2009 04:36:18 +0000 http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/#comment-3439 [...] you may not understand the word “discretion.” Then there are the professionals who pen the official blogs at the firms, such as Cordie’s blog at PwC.  This is a blessed, officially edited (and censored) piece of [...] […] you may not understand the word “discretion.” Then there are the professionals who pen the official blogs at the firms, such as Cordie’s blog at PwC.  This is a blessed, officially edited (and censored) piece of […]

]]> By: James http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/comment-page-1/#comment-2703 James Fri, 02 May 2008 14:41:59 +0000 http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/#comment-2703 Neil, great to discover your blog. I'm an old-time blogger who now works in the web marketing dept. of a Big 4 firm. I've been advocating for blogs since Day 1 of my employment (I've been here 8 months now) but the climate is so risk-averse that it's doubtful we'll ever really embrace the culture of blogging. I do have some partners coming to me who are very enthusiastic about blogging but the culture and machinery here seem to throw cold water on them. Neil, great to discover your blog. I’m an old-time blogger who now works in the web marketing dept. of a Big 4 firm. I’ve been advocating for blogs since Day 1 of my employment (I’ve been here 8 months now) but the climate is so risk-averse that it’s doubtful we’ll ever really embrace the culture of blogging. I do have some partners coming to me who are very enthusiastic about blogging but the culture and machinery here seem to throw cold water on them.

]]> By: John Gesch http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/comment-page-1/#comment-2475 John Gesch Thu, 17 Apr 2008 09:06:33 +0000 http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/#comment-2475 Why do you think accountants are like this? We've started offering our members a section for blogs, but from feedback so far it seems 1 in 3 think there is no benefit in blogging! We have had some accountants express an interest in blogging, but again... very slow to get going. Why do you think accountants are like this?

We’ve started offering our members a section for blogs, but from feedback so far it seems 1 in 3 think there is no benefit in blogging!

We have had some accountants express an interest in blogging, but again… very slow to get going.

]]> By: Michelle Golden http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/comment-page-1/#comment-2338 Michelle Golden Fri, 04 Apr 2008 13:00:48 +0000 http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/#comment-2338 Hey, Kev, I already have the list! Silly...you've posted about it. Must be a senior moment...didn't you just have a birthday?? ;-) Hey, Kev, I already have the list! Silly…you’ve posted about it. Must be a senior moment…didn’t you just have a birthday?? ;-)

]]> By: Kevin OKeefe http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/comment-page-1/#comment-2332 Kevin OKeefe Fri, 04 Apr 2008 04:07:06 +0000 http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/#comment-2332 Thanks for mentioning our report on lawyer blogs. You ought to start tracking blogs in the accounting space. You and Michelle could probably start accumulating a list by searching and when posting the list others will let you know who you missed. Thanks for mentioning our report on lawyer blogs. You ought to start tracking blogs in the accounting space. You and Michelle could probably start accumulating a list by searching and when posting the list others will let you know who you missed.

]]> By: Krupo http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/comment-page-1/#comment-2331 Krupo Fri, 04 Apr 2008 03:39:50 +0000 http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/#comment-2331 Heh heh, I read that article too and was thinking of writing a post on it. I'll just pick something else to comment on instead. ;) Even without your contribution to that front page - which is cool - I figured the UK blog itself was enough to put BDO in that "club" too. Who the heck is the guy they put in the "About Neil" graphic box, though??? Heh heh, I read that article too and was thinking of writing a post on it. I’ll just pick something else to comment on instead. ;)

Even without your contribution to that front page — which is cool — I figured the UK blog itself was enough to put BDO in that “club” too.

Who the heck is the guy they put in the “About Neil” graphic box, though???

]]> By: Michelle Golden http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/comment-page-1/#comment-2330 Michelle Golden Fri, 04 Apr 2008 02:57:55 +0000 http://neilmcintyre.ca/accounting-firms-are-not-marketing-with-blogs/#comment-2330 Hey Neil, thanks for the mention. Yes, keep spreading the word. I've been in accounting marketing for 15 of the 20 years it's even been allowed and, to date, I've seen nothing more effective at demonstrating one's expertise than a good, honest blog. Like yours. Keep up the great work and congrats on becoming a CA! M Hey Neil, thanks for the mention. Yes, keep spreading the word. I’ve been in accounting marketing for 15 of the 20 years it’s even been allowed and, to date, I’ve seen nothing more effective at demonstrating one’s expertise than a good, honest blog. Like yours. Keep up the great work and congrats on becoming a CA!

M

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